Joe Arcuri

Director of Product and UX

As Director of Product and UX at Overit, Joe has over 20 years of design experience across various mediums. In his role as Director of Product and UX, he works closely with content, design, and development in order to create memorable user experiences that are intuitive, responsive, and put the user first.
10 Tips to Reach GenX in 2018 (as given by Millennials)

10 Tips to Reach GenX in 2018 (as given by Millennials)

I recently had the pleasure of speaking to Digital Marketing/E-Commerce MBA students from the College of St Rose about marketing and design. Professor Braathe asked me to prepare an assignment for the students to tackle. With the oversaturation of tweets, blog posts, and podcast about how to market to millennials, I thought it might be fun to flip the script and have them research and write up the top 10 ways to reach GenX in today’s media climate. Below you’ll find the students thoughts and insights on reaching GenX. 10…

Designing in a Material World

Designing in a Material World

As design trends come and go, material design is the latest that has caught the attention of designers and developers alike. In this article you will not only learn what material design is, but how this latest UI design philosophy aims to merge the fundamentals of graphic design with the science of motion and light to provide a solid foundation when building a UI. When Google unveiled its mobile design guidelines called “Material Design” at the 2014 I/O developers conference, it was received with mixed emotions across the design and…

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