It's not everyday a Capital Region marketing company gets the opportunity to plan a campaign for The Donald - including a VIP Super Bowl event - but that's what we did for Trump Vodka.
As a sponsor for Super Bowl XLII and a recently introduced part of the Trump portfolio, Trump Vodka was looking to make a splash with its marketing campaign. The project required widespread efforts - from web development and merchandise creation to ad placement and event planning.
With the purpose of launching Trump Vodka to the public, our chic and interactive microsite, Trumptini.com, boasted a narrative about the vodka, Trump-inspired drink recipes, and details, instructions and prize information for "The World's Finest Super Premium Trumptini Contest."
Additional work for the brand required videography, animation and print work such as posters, signs and table tents, along with other merchandise including napkin holders, coasters and t-shirts.