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Motion Department Description

Animation Services

Have a story best expressed through colorful illustration? Prefer your company spokesman be a publicly recognized animated character instead of your stuffy CEO?

Have an idea for a great game, but don't know how to begin visualizing it?

Overit's animation services are as extensive as the term ?animation" itself. Our team has done work for many top video games, movies and companies. For years, we have taken client ideas from the original paper and pencil concepts and brought them to life. We create traditional hand-rendered art and computer-generated imagery, and we often work with those techniques in combination. With almost no limits, a pencil on paper, a mouse on a screen or a paintbrush on glass might develop our art. We'll animate characters, objects and complete landscapes. We excel in both 2D and 3D animations, from puppets to fully-realized characters.

And it's character development that we love to talk about the most. Our animators have helped companies create animated spokespeople for commercials, online videos, video games and mobile applications. We carry these characters through all video materials and, with our design and content teams, ensure the character shows up elsewhere, such as in print designs, online advertisements and copy.

Our Headlines

  • A palate informed by Hong Kong, Manhattan

    A palate informed by Hong Kong, Manhattan

    May 29, 2015

    Most recently, Sell was named executive chef at Creó, the restaurant in Albany's Stuyvesant Plaza. Creó is owned by White Management, the company that also operates Bountiful Bread in Albany and Log Jam in Lake George. By: Megan Rogers

  • TV chef among attractions at senior-living event

    TV chef among attractions at senior-living event

    May 26, 2015

    The chef Bal Arneson, who hosts “Spice Goddess” on Cooking Channel, will be offering cooking demonstrations and food tastings from 1 to 4 p.m. Thursday, June 11, during an open house at Shaker Pointe at Carondelet, a senior-living community in Watervliet. By: Steve Barnes

  • Five Questions: Dr. Paul D. Fallon
  • Dancing with Ginger

    Dancing with Ginger

    May 23, 2015

    For Creo’s Executive Chef Eric Sell, his style is apparent through his love of ginger. The 35-year-old culinary artist was born in Chicago. Hailing from the meatpacking capital of the world would lead one to assume beef to be his tool of choice, but he didn’t stay in the Windy City for long. By: Michael Hallisey

  • Creo’ Launches New Menu, with New Chef

    Creo’ Launches New Menu, with New Chef

    May 22, 2015

    I don’t get out of Saratoga nearly as much as I should, but when I got the invitation to visit Creo’ and sit down with the new executive chef, I jumped at the opportunity. Creo’ is located in Stuyvesant Plaza in Albany, NY, and prior to this week, I had only visited the restaurant once about two years ago for lunch. By: Ashley Dingeman

  • Cyber security nonprofit names new CEO

    Cyber security nonprofit names new CEO

    May 21, 2015

    Most recently Lute served as president and CEO for the Council on CyberSecurity, a nonprofit that merged with CIS in January 2015. She also is a former deputy secretary of the Department of Homeland Security, served as an officer in the Army as a special adviser to the secretary general of the United Nations. By: Chelsea Diana

  • Pelgrin to Retire from Center for Internet Security

    Pelgrin to Retire from Center for Internet Security

    May 21, 2015

    The Center for Internet Security (CIS) has announced that its president and CEO, William Pelgrin, will be retiring on May 31. Jane Holl Lute, former Deputy Secretary of the US Department of Homeland Security (DHS) will replace him as CEO, while Brig. Gen. Steven J. Spano (ret.) has been named president and COO for the non-profit organization. By: Tara Seals

  • La Salle Institute appoints new principal

    La Salle Institute appoints new principal

    May 20, 2015

    For the first time in eight years, La Salle Institute will have a new principal. The private school in Troy announced the appointment of Paul D. Fallon Monday. He is slated to begin his new role on July 1. By: Brittany Horn

  • LaSalle Institute names new leader

    LaSalle Institute names new leader

    May 20, 2015

    LaSalle Institute, a private Catholic school in Troy, New York, has appointed its next leader. Paul Fallon will begin as principal on July 1. He succeeds Brother Carl Malacalza, who has been principal for the past eight years. By: Megan Rogers

  • Your Life, Your Health: Kylie Jenner Challenge
  • Five questions for Chef Eric Sell

    Five questions for Chef Eric Sell

    May 18, 2015

    Eric Sell: is the new executive chef at Creo’ Restaurant in Albany’s Stuyvesant Plaza. He’s also the former executive chef for Javier’s in Saratoga Springs. By: Lauren Halligan

  • Unabomber's Brother Speaks on Forgiveness

    Unabomber's Brother Speaks on Forgiveness

    May 18, 2015

    David Kaczynski is known for helping to turn in his brother, Ted, who became known as "the Unabomber" after terrorizing the nation by sending homemade bombs through the mail. David Kaczynski lived in Schenectady at the time he chose to notify authorities that the Unabomber was his brother. He spoke to students at La Salle Institute Monday, to explain why he is against the death penalty. By: Staff

  • Unabomber's Brother Spreads Anti-Death Penalty Message in Troy After Boston Marathon Sentence
  • Dining with Chefs: Eric Sell - Creo'

    Dining with Chefs: Eric Sell - Creo'

    May 17, 2015

    I was recently invited to sample some of the new menu offerings from Creo and possibly meet their new chef, Eric Sell. When the preview of the lunch and dinner menus made it onto Table Hopping, I got really excited, as the new menus represent a potential shift in direction for Creo. By: Jerry Papandrea

  • Unabomber’s brother David Kaczynski to speak at La Salle Institute

    Unabomber’s brother David Kaczynski to speak at La Salle Institute

    May 16, 2015

    The junior class at La Salle Institute will get a lesson in forgiveness Monday. David Kaczynski, the brother of unabomber Ted Kaczynski, will speak alongside a panel of people who are family members of murder victims Monday morning. The event is hosted by La Salle’s religion department and will focus on having respect for life and forgiveness, topics regularly addressed by the school. By: Brittany Horn

  • New Summer Menu at Creo'

    New Summer Menu at Creo'

    May 15, 2015

    Last night I enjoyed one of the best meals I've had in quite some time. The folks at Creo' in Stuyvesant Plaza invited me to enjoy their new summer menu which also introduced new Executive Chef, Eric Sell. Chef Sell adds a strong Asian flare and some Italian influence to his dishes as he lived in Hong Kong for 11 years and Italy for one. By: Kimberly Kane

  • New menus at Creo'

    New menus at Creo'

    May 13, 2015

    Creo restaurant in Stuyvesant Plaza in Guilderland on Thursday (5/14) will launch new lunch and dinner menus. The menus were devised by Creo’s new head chef, Eric Sell, who had been sous chef at the restaurant and, before that, was executive chef at the former Javier’s Nuevo Latino in Saratoga Springs. By: Steve Barnes

  • What Google Analytics Tells You About Your Mobile Visitors

    What Google Analytics Tells You About Your Mobile Visitors

    May 11, 2015

    Google recently introduced a new search algorithm that favors mobile-friendly websites. Given this change, marketers are focused on best practices related to analytics and how they can help to ensure that their websites are mobile ready. By: Mark Hansen

  • Five questions for Amy VanderPloeg

    Five questions for Amy VanderPloeg

    May 6, 2015

    Was marketing to the senior community a field you planned on entering or was it happy circumstance? - It was an extension of my earlier work as the marketing director for a Senior Center in Michigan. That center was for seniors to participate in daily activities so it was a natural move into senior living communities like Shaker Pointe. By: Glen Griffith

  • Telling a Story with your Analytics Reports

    Telling a Story with your Analytics Reports

    May 5, 2015

    Most of us are responsible for reading reports on a daily basis, whether it’s a simple timesheet, a complex strategy plan or the results of a multi-tiered marketing campaign. We’re overloaded with documents demanding our attention. By: Mark Hansen

  • 4 Essentials for Capturing and Converting Mobile Shoppers

    4 Essentials for Capturing and Converting Mobile Shoppers

    May 1, 2015

    Tim Jensen, director of digital strategies at Overit, advises marketers to “use bid modifiers,” “create mobile-preferred ads” and “use smartphone-specific ad sizes” when advertising on Google AdWords. By: Eric Samson

  • CIS delivers free resources for cybersec professionals

    CIS delivers free resources for cybersec professionals

    May 1, 2015

    The Center for Internet Security, or CIS, is a not-for-profit body based in the US that was established in 2000. They provide benchmarks that are consensus based configuration guides created by experts on different technologies. These are configuration settings that can be used by anyone to assist with hardening their systems. By: Anthony Caruana

  • 6 new analytics tools marketers can't live without

    6 new analytics tools marketers can't live without

    April 29, 2015

    If you're a marketer at an in-house organization or an agency, you're likely being pulled in a million directions. That's why you build an amazing team to support you, and use tried-and-true tools to streamline your work and meet deadlines. Like your marketing campaigns, though, the tools you use are always changing, and new and better options are hitting the market. I've outlined some tools in this article that will make it easier to measure, analyze, and optimize your website and digital marketing strategies. By: Mark Hansen

  • Get fuller-looking lips ... and without the blood

    Get fuller-looking lips ... and without the blood

    April 27, 2015

    Bruce Jenner isn't the only member of the Kardashian/Jenner clan making headlines this week. The patriarch's daughter Kylie was trending on social media with a hashtag bearing her name. By: Kristi Barlette

  • Your Best Shot: Reader-submitted photos

    Your Best Shot: Reader-submitted photos

    April 23, 2015

    Twill, a local startup group that makes 100 percent organic blankets, dropped off blankets at the American Cancer Society's HopeClub on April 9 for cancer patients. At Twill when one blanket is purchased another is donated. By: Alison Krawczyk

  • Snapshot: Snuggle buddies

    Snapshot: Snuggle buddies

    April 22, 2015

    On April 9, representatives of Twill, an Albany startup that makes 100 percent organic blankets, dropped off several donations during a lunch for the American Cancer Society’s HopeClub in Latham. For each blanket that’s purchased from Twill, another one is donated to an area organization.

  • ‘Green’ senior living facility nearly complete in Watervliet
  • Blankets of Support

    Blankets of Support

    April 21, 2015

    Twill, a startup company in Albany that began about a year and a half ago, held a blanket drop-off and luncheon at the Cancer Society’s HopeClub, at One Penny Lane in Latham Thursday, April 9. The donation came after the company sold dozens of blankets at the Society’s Strides Against Breast Cancer walk last fall. As of last week, Twill has donated about 600 blankets since its start in late 2013. By: Emily Drew

  • Music is good brain food

    Music is good brain food

    April 17, 2015

    For nearly a quarter century, LaSalle Institute has outfitted itself as one of the premier music programs on the primary school level here in the Capital District. The all-boys academy took top honors in both the Fonda and New Hartford jazz festivals in February. It’s a habit the school’s dean of academics takes pride in, but the accolades achieved in competition is not the focus of the story. By: Michael Hallisey

  • Youth Perspective: Mentoring kids at St. Colman's

    Youth Perspective: Mentoring kids at St. Colman's

    April 16, 2015

    I attend LaSalle Institute in Troy. LaSalle's reputation, education standards and sports teams are well-known, but many are unaware of the school's commitment to service. I dove right into the service activities when I started at LaSalle. By: Brendan Snell

  • 15 Ways to Make Your Emails More Professional

    15 Ways to Make Your Emails More Professional

    April 13, 2015

    From proofreading to crafting the perfect signature, every step you take when composing and sending a professional email is important. Make a major email mistake, and it could cost you your job or a great business opportunity. Taking the time to send thoughtful, well-written emails, on the other hand, will impress everyone you work with. By: Brittney Helmrich

  • 2 Exciting Culture Hacks to Energize Employees

    2 Exciting Culture Hacks to Energize Employees

    April 12, 2015

    Overit’s motion department started a fun event to develop interdepartmental relationships. Each team is responsible for coordinating food for the company of 30 people. For example, PR would make mac and cheese one time, then the next time another team would put together a Mexican Food Friday. By: Sabrina Son

  • Center for Internet Security Announces Tool for Better Cloud Security

    Center for Internet Security Announces Tool for Better Cloud Security

    April 10, 2015

    The Center for Internet Security (CIS) recently announced the launch of new Amazon Machine Images (AMIs) for Amazon Web Services. The newly available AMIs were developed based on the center's secure configuration benchmarks, and may help state and local governments to enable better cloud security cost effectively while improving the resiliency of their cloud-based activities. By: Justine Brown

  • How To Use Analytics To Improve Your Content Marketing Strategy

    How To Use Analytics To Improve Your Content Marketing Strategy

    April 9, 2015

    For a small business where initial awareness is key, creating great content allows you to earn search visibility, build trust with potential customers and to establish yourself as the in-market leader and go-to resource to answer your prospects questions. …IF you’re creating the right content – content your audience wants to read and will find useful. By: Lisa Barone

  • Capital Region Business Beat: Shaker Pointe at Carondelet's Eco-friendly Approach

    Capital Region Business Beat: Shaker Pointe at Carondelet's Eco-friendly Approach

    April 9, 2015

    Just five years ago, a large piece of land off of Delatour Road in Colonie sat empty. Today, it is one the newest retirement communities in the Capital Region; Shaker Pointe at Carondelet. "In addition to having their own home where they can make their own choices around how they choose to live, we offer a variety of activities," said Shaker Point at Carondelet Executive Team Member Sr. Kay Ryan. By: Jon Dougherty

  • Your Life, Your Health: Eyelash Extensions

    Your Life, Your Health: Eyelash Extensions

    April 7, 2015

    Eye lash specialist Vanessa Torres works at Spa One in Albany. She says often they’ve come to the rescue of people who either tried applying the fake lashes themselves and failed, or had them done at an uncertified practice with disastrous results. By: Julia Dunn

  • Final phase underway: Shaker Pointe finishes the last phase of its senior housing development

    Final phase underway: Shaker Pointe finishes the last phase of its senior housing development

    April 6, 2015

    The final phase of Shaker Pointe at Carondelet, Spirit Tree Apartments, is well underway to being open for residents. Within the next few months, the senior community should expect to see Spirit Tree up and running, with 56 new units, from a one-bedroom apartment, to a two-bedroom with an enclosed porch. Already one-third of the units have been reserved. By: Emily Drew

  • Entrepreneurs Share Advice on Planning for Retirement

    Entrepreneurs Share Advice on Planning for Retirement

    April 1, 2015

    Almost half of today’s workers are delaying their original plans for retirement, according to a survey by the Associated Press-NORC Center for Public Affairs Research. And 82 percent of workers say it is at least somewhat likely that they will continue to work for pay in retirement. By: Nancy Mann Jackson

  • Your Best Shot

    Your Best Shot

    April 1, 2015

    At La Salle Institute's Open House on Sunday, March 22, the school gave away a year of tuition to a future student. The winner's name, pulled from a raffle, is A.J. Pennacchio, who stands with Brother Carl Malacalza, left, and his father, Anthony Pennacchio, right. By: Thomas Reuter

  • Center for Internet Security Aims at AWS

    Center for Internet Security Aims at AWS

    March 26, 2015

    The Center for Internet Security (CIS) has announced the launch of CIS configuration resources for Amazon Web Services (AWS). The move is meant to address a growing concern surrounding the data safety of information housed on virtual servers in the cloud. By: Tara Seals