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Motion Department Description

Animation Services

Have a story best expressed through colorful illustration? Prefer your company spokesman be a publicly recognized animated character instead of your stuffy CEO?

Have an idea for a great game, but don't know how to begin visualizing it?

Overit's animation services are as extensive as the term ?animation" itself. Our team has done work for many top video games, movies and companies. For years, we have taken client ideas from the original paper and pencil concepts and brought them to life. We create traditional hand-rendered art and computer-generated imagery, and we often work with those techniques in combination. With almost no limits, a pencil on paper, a mouse on a screen or a paintbrush on glass might develop our art. We'll animate characters, objects and complete landscapes. We excel in both 2D and 3D animations, from puppets to fully-realized characters.

And it's character development that we love to talk about the most. Our animators have helped companies create animated spokespeople for commercials, online videos, video games and mobile applications. We carry these characters through all video materials and, with our design and content teams, ensure the character shows up elsewhere, such as in print designs, online advertisements and copy.

Our Headlines

  • How video upstarts can thrive in YouTube’s shadow

    How video upstarts can thrive in YouTube’s shadow

    July 14, 2014

    “Honestly, I don’t think other sites stand a chance,” says online video developer Lawrence Basso, who works for Internet marketing company Overit. His company uses YouTube and Vimeo to upload videos. (“I prefer Vimeo, because it feels like more of a closed community of creators, rather than a public-access channel,” he says.) By: Rob LeFebvre

  • What Independent Agencies of the Future Will Need to Compete

    What Independent Agencies of the Future Will Need to Compete

    July 3, 2014

    "Agencies of the future will need a strong understanding of the digital landscape and how to specifically show their clients solid ROI. At Overit, we have been working on how to be extremely agile and organic in our approach to campaigns and launches." By: Jami Oetting

  • Albany area's Center for Internet Security expands nationwide

    Albany area's Center for Internet Security expands nationwide

    July 3, 2014

    The Center for Internet Security, a nonprofit headquartered in Rensselaer County, New York, will expand its cyber monitoring services to all 50 states this year in a partnership with the U.S. Department of Homeland Security. By: Keshia Clukey

  • How Companies Can Rebuild Trust After A Security Breach

    How Companies Can Rebuild Trust After A Security Breach

    July 1, 2014

    William Pelgren CEO of the Center for Internet Security echoes this. “We learn from a tactile approach,” he says. “When you click on a link and nothing apparently happen other than your machine may be absolutely compromised. We have to build that visualization of the consequences for people to understand it.” By: Kate Vinton

  • Ahead of I/O, Google’s Nest Labs Opens the Door to Third-Party App Makers

    Ahead of I/O, Google’s Nest Labs Opens the Door to Third-Party App Makers

    June 23, 2014

    “The rush to get new products to market, and the emphasis on user-friendly bells and whistles, can often take priority over security, resulting in hardware and software full of vulnerabilities that can be exploited,” said Will Pelgrin, the president and chief executive of the Center for Internet Security. By: Lauren Goode

  • Nation State-Sponsored Attackers Hacked Two Airports, Report Says

    Nation State-Sponsored Attackers Hacked Two Airports, Report Says

    June 19, 2014

    The campaign was discovered in 2013. The federal government notified the Center for Internet Security, a nonprofit group that works closely with state and local governments, about a so-called advanced persistent threat targeting four airports, CIS officials said. APTs involve attackers, typically nation state-sponsored, who use sophisticated methods to creep around in a network for as long as it takes to get the information they want. By: Aliya Sternstein

  • 5 Secrets to Creating an Impactful Brand

    5 Secrets to Creating an Impactful Brand

    June 17, 2014

    Being a little fish in a big pond is scary, as it takes patience, perseverance and ambition to make any sort of impact. Impact is something The Mars Agency has in spades. By: Melanie Spring

  • Why Even Your Trash Leaves You Open to Hack Attacks

    Why Even Your Trash Leaves You Open to Hack Attacks

    June 12, 2014

    "This has become a bigger issue as hard drives have become cheaper and more data can be stored on devices like thumbdrives," says Adnan Baykal, vice president of services at the Center for Internet Security, a non-profit that helps state and local government agencies coordinate and respond to cyber threats. By: Jeremy Quittner

  • Is insecurity the new normal?

    Is insecurity the new normal?

    June 11, 2014

    While there's no excuse for criminal behavior, consumers have to come to terms with the fact that "unfortunately, this is the new 'norm' in cyberspace," said William Pelgrin, president and CEO of the Center for Internet Security in New York. By: Elizabeth Weise

  • The Benefits of a 4-Day Work Week

    The Benefits of a 4-Day Work Week

    June 10, 2014

    Michael Dubakov, CEO of Targetprocess, a project management software company in Amherst, New York, allows employees to devote 20 percent of their time to development activities. They call this "Orange Fridays" and it means he gets a lot less work out of his employees, right? Well, Dubakov sees it differently. By: Suzanne Lucas

  • Information Acceleration and Decision Making

    Information Acceleration and Decision Making

    June 9, 2014

    The world around us spins fast. Ten years ago software vendors had a luxury to make new releases every year. Now, there are companies that deploy new builds to production several times per day. Ten years ago there were phases like development, testing and deployment. Now we have weekly iterations and instant feedback. Products are born, rise and die faster than ever. By: Michael Dubakov

  • 7 Great Father’s Day Gifts for Geek Dads

    7 Great Father’s Day Gifts for Geek Dads

    June 9, 2014

    In the age-old battle of man vs. the elements, Dad has a new secret weapon: Core Outdoor’s Power Lok system. Cool high-tech features set these cordless garden tools above the rest. They come in two parts: a Drive Unit with a 3-pound rechargeable Power Cell, and blower, hedge-trimmer, and weed-eater attachments that snap onto the unit with a satisfying click. By: Dan Tynan

  • Dumbstruck expands reaction-based photo and video messaging app on iOS

    Dumbstruck expands reaction-based photo and video messaging app on iOS

    June 6, 2014

    Photo and video messaging platform Dumbstruck launched on iOS in December 2013, but has recently been updated with a variety of new features, in response to user feedback. The platform focuses on reaction-based messaging, as users send photos or videos their friends, and can ‘watch them’ react in user reaction videos. By: Brandy Shaul

  • Dumbstruck Messaging App Lets You See Your Friends' Reactions To Photos And Videos Instantly

    Dumbstruck Messaging App Lets You See Your Friends' Reactions To Photos And Videos Instantly

    June 4, 2014

    The Dumbstruck iOS app is a messaging app that automatically records your friends' reactions to your photos and videos then sends it back to you. Dumbstruck may just be another messaging app vying for your attention in an overcrowded field, but it's aiming to position itself as more of a Vine competitor than the next Snapchat or Whatsapp. In a move to become more of an entertainment platform than traditional messaging app, the Dumbstruck app update today introduces new editing tools and features to allow users to create even more creative content. By: Sanna Chu

  • Dumbstruck for iPhone, iPad, and iPod Gets Major Boost, Android Version in Beta

    Dumbstruck for iPhone, iPad, and iPod Gets Major Boost, Android Version in Beta

    June 4, 2014

    Dumbstruck serves as an “entertainment platform where users can capture reactions to the interesting and engaging photo and video messages shared with friends,” and today, the developers have announced the launch of several new features that should keep users of iPhones, iPads, and iPods stuck to their screens. By: Josh Nay

  • Dumbstruck app gets major update

    Dumbstruck app gets major update

    June 4, 2014

    Dumbstruck, an iOS app developed in Albany, New York, has just released a major update to its messaging app. Initially compared to Snapchat, this update adds features that go beyond what other messaging apps offer. By: Brian Bushner

  • Your Life, Your Health: Risks of Sitting

    Your Life, Your Health: Risks of Sitting

    June 3, 2014

    CBS6 visited a weekly ‘Sit to be Fit’ class held at Shaker Pointe in Watervliet, a senior living home. We met resident Connie Kelly, who says participating in this exercise class brings her back to a time of youth. “You’re just able to handle things so much better. You’re not going to fall, your balance is good.” Kelly says. “Rather than living here and sitting in a rocking chair doing nothing, this is all live long, die short.” By: Julia Dunn

  • Kids With Gambling Problems Becoming More Common

    Kids With Gambling Problems Becoming More Common

    June 2, 2014

    To help families cope with gambling problems, the NY Council on Problem Gambling has created this animation. Teaching kids on their level, how a family can manage a gambling problem. According to the experts, it's never too late to start talking about the problems of gambling with your children. By: Marcie Fraser

  • Attracting Talent

    Attracting Talent

    June 1, 2014

    Will Pelgrin, CEO of the Center for Internet Security, a nonprofit organization focused on enhancing the cyber security readiness and response of public and private sector entities, thinks that part of the approach to bringing more students into cyber security needs to begin with introducing its basic principles to them when they’re still very young. By: Jesse Staniforth

  • America has a STEM crisis–and this is how to solve it

    America has a STEM crisis–and this is how to solve it

    May 29, 2014

    Products that use principles of science, technology, engineering, and math (STEM) can be found in many of our children’s most valued possessions – from video game systems to computers to the smartphones attached to their hands. Unfortunately, their interest in these items does not often equate to an interest in these subjects. It is a fact underscored in the most recent study by the Program for International Student Assessment (PISA). By: Rebecca Beach

  • Bringing STEM Education to Underserved Communities

    Bringing STEM Education to Underserved Communities

    May 29, 2014

    A pharmacy college may seem like an unlikely setting for training the next generation of minority STEM students. But five years ago, the Albany College of Pharmaceutical and Health Sciences set up an after-school program called the ACPHS Academy that has exposed hundreds of minority students from poor communities to science and math. By: Joseph P. Williams

  • How to Transform Your Creative Thinking in Five Minutes

    How to Transform Your Creative Thinking in Five Minutes

    May 28, 2014

    Patrick Branigan always has a pad of Post-it notes handy. An art director at Overit, a digital marketing firm in Albany, New York, he's made a habit of taking a few minutes to doodle on a Post-it when he's trying to brainstorm ideas, clear his head, or get inspired. By: Jane Porter

  • Capital Region Business Beat: Dumbstruck reinventing online messaging
  • Dumbstruck over local money

    Dumbstruck over local money

    May 22, 2014

    Doctored Apps has been working since last year to raise money for Dumbstruck, its new smart-phone app that records the reactions of people when they receive text messages. By: Larry Rulison

  • Five Questions for May 21, 2014: Peter Allegretti

    Five Questions for May 21, 2014: Peter Allegretti

    May 21, 2014

    Peter Allegretti: Co-founder and CEO of Dumbstruck, a consumer-based mobile app created by two UAlbany PhD students on a whim one weekend while they were joking about selfies. In two short months, it went from a concept to an app used by everyone from college kids to celebrities. By: Lauren Halligan

  • Stars of Fox TV show Glee using local app Dumbstruck

    Stars of Fox TV show Glee using local app Dumbstruck

    May 21, 2014

    Dumbstruck, an iOS app developed in Albany, New York has been busy raising capital and building brand awareness. The app allows users to capture reactions to photos and video messages shared with friends. We've written about their locally based creators in the past. By: Brian Bushner

  • New APP gaining local and national attention

    New APP gaining local and national attention

    May 16, 2014

    Ever wonder how people react to the photos and video you send. Wonder no more-two UAlbany PhD candidates have created an app that splits the screen on your phone and captures the reactions of those you send messages to. It's not only getting local attention-but national attention too. By: Elaine Houston

  • CIS Configuration Assessment Tool 3.0 released

    CIS Configuration Assessment Tool 3.0 released

    May 16, 2014

    CIS-CAT 3.0 will provide CIS Security Benchmarks members with increased capabilities, including the ability to perform software vulnerability assessments as well as leverage a broader array of standards-based, automatable security information (content) for assessing the security configuration of IT systems and applications. By: Mirko Zorz

  • Dumbstruck looking for financing in Capital Region

    Dumbstruck looking for financing in Capital Region

    May 14, 2014

    Dumbstruck, a popular social media app that was developed by two Siena College grads right here in Albany, says it is looking for money from local investors after hearing proposals from across the country. By: Larry Rulison

  • Living life to the fullest

    Living life to the fullest

    May 14, 2014

    An independent living center for people ages 55 and older held its grand opening to showcase the amenities its executive team says will help seniors live a healthy, independent lifestyle. Shaker Pointe at Carondelet had its three-day grand opening May 5-8 to highlight the 40,000-square-foot, energy-efficient building that includes 68 residences, a beauty salon and a movie theater. By: Billy DeLap

  • Special Report: Selfie Obsession

    Special Report: Selfie Obsession

    May 13, 2014

    The mirage of pictures, all of ourselves on Facebook, Twitter and Instagram are leading people to go under the knife. Dr. Jeffrey Rockmore, a plastic surgeon, says he has seen an increase in patients who are more self-aware because of social media. By: Trishna Begam

  • Targetprocess Executives on Integrating UX into Agile Development

    Targetprocess Executives on Integrating UX into Agile Development

    May 12, 2014

    InfoQ recently spoke to Michael Dubakov & Andrey Mihailenko of Targetprocess about the upcoming release of the product, and their own experiences integrating user experience into their agile development process. The first part of the interview can be found here. This news item covers the way the Targetprocess development has integrated UX design with their agile development process used to build the product. By: Shane Hastie

  • Not Older, Better

    Not Older, Better

    May 8, 2014

    This Monday was the grand opening of the second phase at Shaker Pointe at Carondelet, a local community in Watervliet that provides a holistic approach to, essentially, getting old well. A retirement community for ages 55 and over, Shaker Pointe eschews the prevailing Western cultural idea that aging necessarily means mental and physical deterioration and embraces the more Eastern notion that people continue to grow and improve with age. By: Ali Hibbs

  • Shaker Pointe expands community for seniors

    Shaker Pointe expands community for seniors

    May 6, 2014

    What started a decade ago with a group of nuns looking over a valley has become a beloved home and community for seniors that keeps growing. Shaker Pointe at Carondelet, located at 1 Bell Tower Drive, is a nonprofit, independent living community for ages 55 and older. By: Lauren Halligan

  • Shaker Pointe at Carondelet adds more senior housing as demand grows
  • School partnerships assisting with STEM education

    School partnerships assisting with STEM education

    May 6, 2014

    We continue to hear that high tech jobs that require an education in science, technology, engineering and math are coming to the Capital Region. However, we are also hearing that there is a concern that we won’t have an educated workforce to take those jobs. In order to do that schools are now creating partnerships to help educate kids in STEM.

  • Shaker Pointe's Doane Brook opens in Colonie

    Shaker Pointe's Doane Brook opens in Colonie

    May 5, 2014

    The grand opening of the second phase of Shaker Pointe at Carondelet, a senior living community, on Monday drew both the bishop and bishop emeritus of the Albany Roman Catholic Diocese. By: Kenneth Crowe

  • Scholars learning new kind of fun

    Scholars learning new kind of fun

    May 4, 2014

    The young scholars at the Albany College of Pharmacy and Health Science Academy don't always realize that they are learning, but instructors explain that is the beauty of the science- and math-based after school program.

  • Students graduate to next level of afterschool program

    Students graduate to next level of afterschool program

    May 2, 2014

    Over 100 students from Brighter Choice Charter Elementary and Middle Schools graduated to the next level of the Albany College of Pharmacy and Health Sciences Academy STEM-focused afterschool program. Students also got the chance to show what they've learned through the program with a science fair.

  • Interview with Bill Lia Jr., VENT Fitness

    Interview with Bill Lia Jr., VENT Fitness

    May 1, 2014

    VENT Fitness began as an independent brand in January of 2013, almost a year and a half ago. The facilities previously operated under the same ownership but as a Gold's Gym franchise since 1991. By: Staff