With 2013 almost in the books, marketing teams have been working for months to identify and establish strategic company goals and set budget spends to help plan campaigns for the next year. According to an extensive survey recently conducted by DigiDay, more than half of all marketers noted plans to allocate more of their budget towards an improved retargeting strategy in 2014. Retargeting is the practice of identifying consumers who have visited your website, and shown interest in your offering, to target them with future promotions. After they leave, they may see display ads for your company pop up while navigating the web, looking up news, weather or sports scores on countless sites that allow placements. This is a great way to hone in on your target audience; however, if not properly executed it’s easy to annoy your potential customers and actually turn them away from your business. By: Tim Jensen
Have a story best expressed through colorful illustration? Prefer your company spokesman be a publicly recognized animated character instead of your stuffy CEO?
Have an idea for a great game, but don't know how to begin visualizing it?
Overit's animation services are as extensive as the term ?animation" itself. Our team has done work for many top video games, movies and companies. For years, we have taken client ideas from the original paper and pencil concepts and brought them to life. We create traditional hand-rendered art and computer-generated imagery, and we often work with those techniques in combination. With almost no limits, a pencil on paper, a mouse on a screen or a paintbrush on glass might develop our art. We'll animate characters, objects and complete landscapes. We excel in both 2D and 3D animations, from puppets to fully-realized characters.
And it's character development that we love to talk about the most. Our animators have helped companies create animated spokespeople for commercials, online videos, video games and mobile applications. We carry these characters through all video materials and, with our design and content teams, ensure the character shows up elsewhere, such as in print designs, online advertisements and copy.