Content Is King – But Why?


All SEOs will testify to the the extreme importance of having unique, quality content present on a site. Time and time again, the powers that be over at Google have told us that in order to achieve high rankings in search, a site must be relevant and informative and meet the needs of the user. The more often site content is updated and kept fresh, the more ‘points’ you score in search.

We recently came across this awesome infographic created by the folks at Brafton that does an excellent job of explaining the importance of content in terms of SEO. Take a look, and feel free to share your thoughts in the comments.

(Click image to enlarge)

Brafton's Infographic: Why Content for SEO?