Online Advertising

Online advertising offers a proven, laser-targeted, budget-focused way to expand your reach, attract new customers, and increase ROI. With so many different flavors of online advertising available, you may just need a partner to help you sort through them. We can help.

At Overit, we use in-depth keyword research, behavioral intent, and psychographic analyses to create carefully targeted campaigns encompassing a mix of online advertising platforms. This includes standard online ad options like Google Search, Google Ads, Bing Ads and other types of pay-per-click advertising as well as options for programmatic advertising, social media advertising, sponsored content, and more. We can also help barter rates and deals for advertising options not publicly available.

Knowing where to put the ad is only a piece of the online advertising pie. Our team of digital strategists take all facets of paid advertising into account, including research, message development, ad creation, call tracking, landing page design, A/B testing, retargeting, and detailed conversion tracking. Anyone can create a set of award-winning ads (we have the statues to prove we can, too), it takes a team of data scientists to continually monitor, report in real-time, and tie ads to business strategy. That’s where our digital team truly shines.