Zach DeMartino

Making An Effective Hashtag For Your Business

Everyone seems to be using hashtags – on billboards, TV and on the web – but what exactly are they and how can they help your business? A hashtag is simply a way for Twitter users to separate and organize their tweets into specific topics.There are many people, as well as programs, who search twitter every day for relevant hashtags to retweet about. By creating your own hashtag and using it regularly, you can greatly increase your company’s ability to reach a larger audience. Below are five tips to help…

You know you are obsessed with social media when…

“It’s 4:18 AM. I just had the craziest dream. I have to tweet about it.” Sound familiar? Our relationship with social media has become an obsession. Whether it is Facebook, Twitter, Foursquare, Instagram or any of the other countless social media websites, we are constantly checking and updating our profiles and statuses for the world to see. If you are guilty of any of the following bad social media habits, you might be a bit obsessed as well. 1. You would rather have a Google+ Hangout than actually hang out…

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