Powered by RedCircle Want to listen to this post instead? Click play for a fun audio experience. Plus you can listen on your favorite pod player! For Overit’s February Webinar, we dove into some of our favorite topics: content marketing and branding. Senior Content Strategist Devin Dinsmore sought to answer the question: “What makes a brand good?” Though this question is somewhat subjective, here’s what we found. Branding efforts can be notoriously hard to measure success compared to other efforts like a digital campaign where goals can be set and…
